
With no name, no values and no personality, we were brought in right from the start to name, position and brand the company in a notoriously competitive marketplace.

We work closely with the entertainment giant as their production house for all their product print material, be it the good old Playstation or the latest wireless products.

A new identity, brand language and marketing material for property developer.

We worked with Anglo Pacific to create an elegant, distinctive visual identity that elevates the company’s look and feel, now better placed to continue their business success.

We helped Pfizer with Pan-European launch of new prescription pill to help smokers stop smoking.

We were asked to brand a new thread colouring service from global experts in thread manufacture. One condition. It had to be fast.

Arthritis Research UK asked us to design the visual identity and report for their inaugural ‘Tackling osteoarthritis in sport’ Conference 2010.

We helped Roche brand and create all collateral for Dalcetrapib, a new clinical trial cardiovascular drug.

We’ve worked with the NHS Cancer Screening Programme for several years, helping them bring their corporate reports to life.

Arthritis Research asked us to help bring to life the story of all the fantastic research they fund.

Not a time for tricks or big ideas, our first set of reports lay down the foundations of clarity of design and ease of navigation.

We worked with the charity to re-design over 60 public information booklets covering all conditions, therapies, surgeries and self-help.

Hermes trust Straightedge to provide marketing support, brand development and help producing a variety of printed collateral, which includes their corporate reports, conference material and fund information.

Aurora FM asked us to create a new brand identity that stood out from the competition.

We were trusted to manage F&C’s portfolio of communications, ranging from investment fact sheets to marketing collateral.

The capital’s largest union, Unison commissioned us to create their “Yes” campaign, endorsing a ‘yes’ vote for a Greater London Authority.